A College Website Usability Study: Understanding the Prospective Student Experience
Compensation
$50
Duration
40 min
Format
Remote
Eligibility
18+
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About this Study
This study examines how prospective students interact with and navigate college websites during the search and application process. During a moderated usability session, participants will complete a series of tasks on a college website while thinking aloud, allowing the researcher to identify pain points, observe information-seeking behaviors, and understand how students make decisions online. Findings will inform recommendations for improving the clarity, accessibility, and user experience of c
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